This site is owned and operated by RPM Tire Group LLC. This policy is relevant to all Internet properties owned by RPM Tire Group LLC.
RPM Tire Group LLC collects information if you visit our Internet properties AND register for a contest or a newsletter, purchase products, obtain information regarding one of our products, enroll as a member in an online community owned by RPM Tire Group LLC, request other information, or otherwise communicate with us about our offerings. The information we collect about you can include name, address, telephone number, e-mail address, credit card number and expiration date, password, purchase history, IP address, what web sites visitors come from, which pages are visited at this web site, and information about online activities that are directly linked to them.
RPM Tire Group LLC uses Google Analytics to collect data about our traffic via Google advertising cookies and identifiers, in addition to data collected through a standard Google Analytics implementation. For more information, or to learn how to opt out, please visit http://www.google.com/intl/en-GB/policies/privacy.
The Site is not intended for individuals under the age of 13. We do not intentionally collect Personal Information from children. If you are the parent or guardian and believe your child has provided us with Personal Information, please contact us at the address below to request deletion.
As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For example:
For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.
You may request, at any time, that the information you provide not be used for direct marketing purposes by Wheel Pros, LLC by indicating at your time of purchase that you do not wish to receive these communications or by “opting out” when you do receive a communication. Opt outs are present at the bottom of all communications.
Written correspondence for removal from our direct marketing efforts should be made to:
RPM Tire Group LLC
Attn: Internet Department
14112 Pioneer Blvd
Norwalk, CA 90650
RPM Tire Group LLC will collect and use your information to render services to you; respond to your inquiries; market and sell to you products, programs, and services offered by RPM Tire Group LLC. RPM Tire Group LLC will not sell or rent your information to any other companies or affiliates. In addition, RPM Tire Group LLC may use information to conduct other legitimate business activities, such as protecting the security of the Internet properties and of RPM Tire Group LLC networks, guarding against potential liability, engaging in debt collection, responding to a court order or subpoena, preventing fraud, complying with law, and complying with a legally permitted inquiry by a government agency or regulator.
If necessary for the purposes mentioned above, RPM Tire Group LLC may transfer your information to third parties and these third parties may use your information for such purposes. These third parties may include RPM Tire Group LLC dealers, advisors, companies providing products and services (such as IT systems suppliers) to RPM Tire Group LLC and, to the extent required by law, regulatory authorities (including tax authorities).
If the version of this Internet property you are using allows you to purchase products or services online, your information will be used to complete any transactions you wish to enter into, including credit card processing and credit checks. Please note that RPM Tire Group LLC dealers are independent from RPM Tire Group LLC.
In addition, in the event that all or any part of RPM Tire Group LLC is sold to a third party, we may transfer your information to the third party buyer as part of the assets of the business.
We may share anonymous aggregated demographic and general trend information with any third party we choose.
When you place an order through the Site, we will retain your Personal Information for our records unless and until you ask us to erase this information. For more information on your right of erasure, please see the ‘Your rights’ section below.
Our Site sells Personal Information, as defined by the California Consumer Privacy Act of 2018 (“CCPA”).
Effective as of January 1, 2020
If you are a California resident, the processing of certain personal data about you may be subject to the California Consumer Privacy Act (“CCPA”) and other applicable California state privacy laws. Beginning January 1, 2020, the CCPA gives you certain rights with respect to the processing of your personal data (known as “personal information”, as described in under the CCPA).
This supplement provides additional privacy disclosures and informs you of your additional rights as a California resident, and should be read in conjunction with our Privacy Policy.
Personal Information Collected and Processed
Wheel Pros Privacy Policy sets forth the categories of personal information that Wheel Pros collects and processes about you, a description of each category, and the sources from which we obtain each category.
Requests to Exercise Your Rights
RIGHT TO KNOW REQUEST – Under the CCPA, you have a right to request information about our collection, use, and disclosure of your personal information over the prior 12 months, and ask that we provide you with the following information:
If applicable, categories of personal information sold about you and the categories of third parties to which the personal information was sold, by category or categories of personal information for each third party to which the personal information was sold.
To make a verifiable request for information about the personal information we have collected about you, please make a request by using the ‘Contact Us’ form and submit an inquiry “I want to make a download copy of my data”.
RIGHT TO DELETE REQUEST – You also have a right to request that we delete personal information, subject to certain exceptions. You may exercise your right to delete by using the ‘Contact Us’ form and submit an inquiry “I want to permanently delete my data”.
HOUSEHOLD REQUESTS – We currently do not collect household data. If all the members of a household makes a Right to Know or Right to Delete request, we will respond as if the requests are individual requests.
REQUESTS, GENERALLY – Please note, if you did not register for a newsletter or contest, or purchase a product, we will not have enough information about you to verify your Right to Know and Right to Delete requests, as we do not keep sufficient information necessary to reidentify and link you to a prior visit to the website where data may have been collected. As such, we will be unable to verify and honor your requests. You may make a verifiable consumer request related to your personal information twice per 12-month period. We will not discriminate against you for exercising any of your rights under the CCPA.
REQUESTS MADE THROUGH AGENTS – You may designate, in writing or through a power of attorney, an authorized agent to make requests on your behalf to exercise your rights. Before accepting such a request from an agent, we will require the agent to provide proof you have authorized it to act on your behalf, and we may need you to verify your identity directly with us.
Disclosures of Personal Information for a Business Purpose
In the preceding 12 months, RPM Tire Group LLC has disclosed certain data from the following categories of personal information to the categories of recipients who registered for a newsletter or contest, or purchased product, for one or more business purposes:
Under the CCPA, a “sale” means providing to a third party personal information for valuable consideration. It does not necessarily mean money was exchanged for the transfer of personal information. We have taken substantial steps to identify whether any of our data sharing arrangements would constitute a “sale” under the CCPA. Due to the complexities and ambiguities in the CCPA, we will continue to evaluate some of our third party relationships as we wait for final implementing regulations and guidance. For example, it is currently unclear whether the use of certain types of advertising partners would be considered a sale under CCPA. We provide Usage Data to advertising partners, which enables us to provide you with interest-based advertising. If you prefer not to receive interest-based advertising, please opt out by going to your account privacy settings and using the tailored ads opt out toggle. For more information on interest-based advertising, please see our Privacy Policy and Cookie Policy. We will continue to update our business practices as regulatory guidance becomes available and provides clarity on what constitutes a sale transaction, particularly in the advertising ecosystem.
As is the case with many sites, when you visit Internet properties and complete a registration form, we will place a “cookie” on your computer, which helps us identify you more quickly when you return. Cookies are small pieces of information stored by your browser on your computer’s hard drive and are used in website system administration to keep track of movement of an individual from one screen to another. We will use “cookies” alone or in conjunction with other devices described below, to understand how you arrived at our web sites, to determine which pages or information you find most useful or interesting at our own web sites, and to make choices about how to deliver the most relevant marketing messages about our products to you. This information may also be used by our staff to detect and resolve web site problems and to assist with customer support concerns.
Most web browsers automatically accept cookies, but you can usually change your browser settings to prevent acceptance a “cookie” offered by a web site. If you experience any problems using our website, please contact through the 'Contact Us' form or by mail:
RPM Tire Group LLC
Attn: Internet Department
14112 Pioneer Blvd
Norwalk, CA 90650
Please note that because there is no consistent industry understanding of how to respond to “Do Not Track” signals, we do not alter our data collection and usage practices when we detect such a signal from your browser.
To improve your web experience, RPM Tire Group LLC posts third party links to websites that are relevant. When you click on one of these links, you will be transferred out of our web site and connected to the web site of the organization or company that you selected. Because RPM Tire Group LLC does not control these sites (even if an affiliation exists between our web sites and a third party site), you are encouraged to review their individual privacy notices. If you visit a web site that is linked to our sites, you should consult that site’s privacy policy before providing any information.
This Privacy Policy may change from time to time, and any changes will be posted here. If we materially change our privacy practices to permit us to share more information about you than we stated we would share, or to permit disclosures of information about you to additional types of parties, we will take reasonable measures to inform you of these changes in advance. You will then have a reasonable opportunity to change your opt-out preference.
We may update this Privacy Policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal, or regulatory reasons.
For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e-mail at rpmtiresonline@gmail.com or by mail using the details provided below:
14112 Pioneer Blvd, Norwalk CA 90650, United States
Last updated: 2/28/2022If you are not satisfied with our response to your complaint, you have the right to lodge your complaint with the relevant data protection authority.